"Slow Fashion" Yave Yave Nzira Yekushambadzira

Izwi rekuti "Slow Fashion" rakatanga kukurudzirwa naKate Fletcher muna 2007 uye rakawedzera kutariswa mumakore achangopfuura.Sechikamu che "anti-consumerism", "fashioni inononoka" yave nzira yekushambadzira inoshandiswa nemhando dzakawanda dzembatya kuzadzisa kukosha kwe "anti-fast fashion".Inotsanangura zvakare hukama pakati pezviitwa zvekugadzira nevanhu, zvakatipoteredza nemhuka.Kusiyana nemaitiro eIndustrial Fashion, fashoni inononoka inosanganisira kushandiswa kwevashandi vemunharaunda uye eco-hushamwari zvinhu, nechinangwa chekuchengetedza hunyanzvi (kutarisirwa kwevanhu) uye nharaunda yakasikwa kuitira kuti ipe kukosha kune vese vatengi nevagadziri.

Sekureva kwetsvakiridzo ya2020 yakaburitswa pamwe chete neBCG, iyo Sustainable Apparel Coalition neHigg Co, nguva refu denda risati rasvika, "zvirongwa zvekusimudzira uye zvisungo zvave chikamu chikuru cheindasitiri yembatya, shangu uye machira muumbozha, mitambo, fashoni nekukurumidza uye. discounts.Chimiro muzvikamu zvakaita seretail”.Kuedza kwekusimudzira kwekambani kunoratidzwa mune zvese zvakatipoteredza uye zvemagariro mativi, "kusanganisira mvura, kabhoni, kushandiswa kwemakemikari, kutsvagisa zvine hungwaru, kushandiswa kwezvinhu zvakasvibiswa uye kuraswa, uye hutano hwevashandi, chengetedzo, hutano uye muripo".

Dambudziko reCovid-19 rakawedzera kudzamisa ruzivo rwekushandisa kwakasimba pakati pevatengi vekuEurope, vachipa mukana wemhando dzemafashoni "kusimbisa" kukosha kwavo kwekusimudzira.Maererano neongororo yakaitwa naMcKinsey muna Kubvumbi 2020, 57% yevakapindura vakati vakaita shanduko huru kumararamiro avo kuti vaderedze kukanganisa kwavo kwezvakatipoteredza;vanopfuura 60% vakati vaizoita nhamburiko yekudzokorodza uye kutenga zvigadzirwa zvine hushamwari hwepakeji;75% vanotenda kuti rudzi rwakavimbika chinhu chakakosha kutenga - zvinova zvakakosha kuti mabhizinesi avake kuvimba uye kubuda pachena nevatengi.


Nguva yekutumira: Aug-29-2022